Compare the Best ToastersAugust 2019

Toasters are an absolute necessity in any kitchen - how else are you going to make a proper breakfast? There are numerous choices of toaster available to you - from small 2-slice toasters meant for tiny kitchens and single people, through to enormous 6-slice toasters to serve entire families at once. These are available in all kinds of shapes and colours - allowing you to pick the perfect colour to complement your kitchen.

You can also pick a toaster with a number of different extras - such as a special warmer for buns and croissants, warming & defrost settings, and even a viewing window to watch your toast cook!

Toaster Sizes

This is the most fundamental choice when choosing a toaster - how much bread it can cook at once. Most toasters have 2 slots, allowing 2 pieces of toast to be cooked at once. For most single people or small families this will be enough, since you will rarely need to toast more than 2 pieces of bread at once. However for larger families there are toasters with 4 or even 6 slots - these allow for a far larger amount of bread to be cooked at once.

Some toasters also advertise themselves with ‘long slots’, which mean they have extra-long opening for the bread - which is especially useful for wider, squatter loaves, such as sourdough, or for fitting more slices into a single slot.

Lastly, we have some models of toaster that have a 'high lift' feature built in. This allow you raise the toaster lever up and raise the bread clear of the toasting slots, making it easier to remove. This is a helpful extra if you find yourself frequently toasting crumpets, muffins or small slices of bread.

Custom browning levels & programs

Nearly all major brands of toasters allow you to change the time the bread is toasted for, allowing you to cook the toast to exactly how you like it. Some newer models also contain preset ‘browning levels’, allowing one-touch light/medium/dark browning for your breakfast. While this is not a must-have addition, it can certainly make your life easier first thing in the morning, before your morning coffee has woken you up.

Additionally, many toasters will also contain additional preset programs for defrosting frozen bread, cooking bagels, or for warming toast back up again.

Extras

Finally, some toasters come with additional extras, either purely aesthetic or to provide additional uses. These can include things such as a special warming rack that can be used for buns or croissants, a special holder for making toasties, or a viewing window that allows you to watch your bagels browning as you sip your morning coffee.

Toaster Prices

We currently list 438 toasters ranging from £7 to £260. The average price of a new toaster is £54 and 80% of toasters are priced between £19 and £110. The most expensive toaster that we found is the KitchenAid 5KMT4205BCA at £260, and the cheapest is the Essentials C02TW17 at only £7.

Toaster Brands - Price Range

The average price of Rowlett toasters is £152 which is the highest average price of all toaster brands. Rowlett toasters start at £149 and their most expensive toaster costs £159.

TriStar toasters range in price from £18 to £225, and the average price of TriStar toasters is £127 which is the second highest average price of all toaster brands.

The third highest average toaster price out of all brands is Sencor toasters with an average price of £121. Sencor toasters start at £121 and their most expensive toaster costs £121.

Toaster Brands - Average Ratings

We have analysed 31 expert reviews and 7,467 user reviews for toasters and used this data to calculate the average rating for each brand of toaster. The top rated toaster brand is Russell Hobbs with an average rating of 88%. The second best brand is Morphy Richards with 82% and the third best brand is Dualit with 82%.

Biggest Toaster Retailers

The biggest toaster retailer by number of products currently for sale is eBay. We found 447 current toaster offers from eBay. The second biggest retailer is Amazon UK with 142 offers. That means eBay is over 3 times bigger than Amazon UK when it comes to toasters. AO is the third biggest retailer with 135 current offers.

When Are Most New Toasters Released?

Over the last 3 years we couldn't see any evident pattern in the release month for new toasters. The biggest month last year for new toaster releases was February, with 18 new toasters released that month. In 2017 most new toasters were released in November, with 55 new toasters released that month. 106 new toasters were released in September 2016 making it the biggest month that year for new toaster releases.

How Fast Do Toaster Prices Drop After Release?

New toasters drop in price by an average of 0% in the first 6 months after they were first released.

That means a saving of £0 on a typical £54 new toaster if you wait 6 months before buying.

Slices

The number of slices of bread the toaster can hold at once time.

Comparing all toasters, the slices range from 1 slice to 8 slice. The slices of the majority of toasters range from 2 slice to 3 slice. The Philips HD258300, which is priced at £37.92, has the most slice and is a toaster that takes 8 slice slices. The toaster with the least slice is the Braun HT3100WH, which is a toaster that takes 1 slice slice and sells for £50.90.

Available Colours

The main colour of the toaster.

The most common colour amongst new toasters is black. We found 220 toasters that are toasters that have a black coloured. Stainless steel is the second most popular colour amongst new toasters. We found 196 toasters that are toasters that have a stainless steel coloured.

Which Are the Cheapest Retailers for Toasters?

The chart below helps you decide which retailer is normally cheapest for buying toasters. For each retailer it shows the total number of toasters where they currently have a market leading price. The chart below helps you decide which retailer is normally cheapest for buying toasters. For each retailer we took all of their prices and looked at what proportion of those prices where the cheapest on the market. The cheapest retailer that we found was eBay. 316 of their toaster prices were the cheapest that could be found anywhere.

Proportion of Toasters for Which Each Retailer is Cheapest?

Assessing how cheap each retailer is for toasters by counting the number of cheapest prices for that retailer, makes the retailers that offer the greatest number of toaster prices more likely to offer the greatest number of cheapest prices. The chart below considers the proportion of each retailer's toaster prices that are the cheapest compared to other retailers. The cheapest retailer that we found using this approach was eBay. 70.7% of their toaster prices were the cheapest that could be found anywhere.