Hisense H40M3300 vs Sony KDL-40WD653
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Top Prices Reasons For Reviews & Awards Date Released What are They Best Used For Key Features Energy Efficiency Price Trend Review Analysis Specification
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Hisense H40M3300vsSony KDL-40WD653

Hisense H40M3300

85

Overall Score

85

Overall Score

Hisense H40M3300

£349.99
Our Verdict:
A top-rated and bargain price 40" 4K television, with low running costs and good features
89
Reviews
355 Reviews
96
Value for Money
Excellent
76
Features
Good Features
83
Age
20 Months Old
79
Running Costs
£84 Over 5 Years
85
Overall Score
Excellent
40" 4K No 87mm May 2016 A
Display Diagonal HD Type OLED/QLED Technology Thickness Release Date Energy Efficiency
Display Diagonal 40"
HD Type 4K
OLED/QLED Technology No
Thickness 87mm
Release Date May 2016
Energy Efficiency A
Sony KDL-40WD653

81

Overall Score

81

Overall Score

Sony KDL-40WD653

£359.00
Our Verdict:
A very economical to run and affordable 40" Full HD television, good for watching sport
84
Reviews
41 Reviews
93
Value for Money
Excellent
71
Features
Good Features
81
Age
2 Years Old
87
Running Costs
£65 Over 5 Years
81
Overall Score
Excellent
40" Full HD No 66mm Feb 2016 A+
Display Diagonal HD Type OLED/QLED Technology Thickness Release Date Energy Efficiency
Display Diagonal 40"
HD Type Full HD
OLED/QLED Technology No
Thickness 66mm
Release Date Feb 2016
Energy Efficiency A+
Hisense H40M3300

85

Overall Score

85

Overall Score

Hisense H40M3300

£349.99
Our Verdict:
A top-rated and bargain price 40" 4K television, with low running costs and good features
89
Reviews
355 Reviews
96
Value for Money
Excellent
76
Features
Good Features
83
Age
20 Months Old
79
Running Costs
£84 Over 5 Years
85
Overall Score
Excellent
40" 4K No 87mm May 2016 A
Display Diagonal HD Type OLED/QLED Technology Thickness Release Date Energy Efficiency
Display Diagonal 40"
HD Type 4K
OLED/QLED Technology No
Thickness 87mm
Release Date May 2016
Energy Efficiency A
Sony KDL-40WD653

81

Overall Score

81

Overall Score

Sony KDL-40WD653

£359.00
Our Verdict:
A very economical to run and affordable 40" Full HD television, good for watching sport
84
Reviews
41 Reviews
93
Value for Money
Excellent
71
Features
Good Features
81
Age
2 Years Old
87
Running Costs
£65 Over 5 Years
81
Overall Score
Excellent
40" Full HD No 66mm Feb 2016 A+
Display Diagonal HD Type OLED/QLED Technology Thickness Release Date Energy Efficiency
Display Diagonal 40"
HD Type Full HD
OLED/QLED Technology No
Thickness 66mm
Release Date Feb 2016
Energy Efficiency A+

Top Prices

Hisense H40M3300 Sony KDL-40WD653
Crampton and Moore
Hisense H40M3300 40Inch 4K UHD LED Smart TV - Black
Out of stock
£329.00
Go to Store
RLR Distribution
Televisions Hisense H40M3300 - 40" LED Smart TV - 4K UltraHD
£349.99
Go to Store
G E Bright Electrical
£399.99
Go to Store
3 Prices from 3 Stores | £349.99-£399.99
 Show All Prices - Show Fewer Prices
Crampton and Moore
Sony KDL-40WD653 40"Full HD Smart LED TV
£359.00
Go to Store
RLR Distribution
Televisions SONY BRAVIA KDL40WD653BU Smart 40" LED TV
£369.00
Go to Store
TPS
Out of stock
£449.00
Go to Store
Amazon UK
Sony Bravia KDL40WD653 40inch Full HD Smart TV with Freeview, HDD Rec and USB Playback (2016 Model) - Black
£479.99
Go to Store
4 Prices from 4 Stores | £359.00-£479.99
 Show All Prices - Show Fewer Prices
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29% Off
{Seiki SE24HD02UK
£119.98
Was £170 (29 days ago)
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Reasons For

Hisense H40M3300 Sony KDL-40WD653
5 Reasons For
Hugely Faster Motion Interpolation Frequency
The Hisense H40M3300 has a motion interpolation frequency of 800Hz, but the Sony KDL-40WD653 is only a 200Hz motion interpolation frequency TV (600Hz slower).

The motion interpolation frequency is the frame rate which the TV is able to artificially create by inserting additional frames into the picture between the frames included in the original video source.

A faster motion interpolation frequency will result in smoother action scenes, less motion blur and a more life like image.

Read more Read less | Edit
Higher RMS Rated Power
The Hisense H40M3300 is a 14W RMS rated power TV. That's 4W higher than the Sony KDL-40WD653 (10W).

RMS rated power stands for Root Mean Square rated power and it is typically used to measure the power output of the audio element of the TV.

A higher RMS rated power means that the audio system on the TV is more powerful and will be able to play the audio at higher volumes. A higher RMS power may also result in better quality audio at normal volume levels.

Read more Read less | Edit
Cheaper by £9
The Hisense H40M3300 costs £9.01 less than the Sony KDL-40WD653.
Considerably Better User Reviews
Based on 330 reviews, the Hisense H40M3300 has an average user review score of 86%, however the Sony KDL-40WD653 has an average rating of 69% (based on 41 reviews).
Better Brand
Hisense TVs have an average rating of 84.6%, whereas Sony has an average rating of 67.5%.
4 Reasons For
21mm Thinner
The Sony KDL-40WD653 has a thickness of 66mm, however the Hisense H40M3300 is an 87mm thick TV (21mm thicker).

The thickness of a TV measured from the back of the TV to the front of the TV. Curved TVs will have quite a big depth as this dimension is measured from the back of the centre of the screen to the front of the edges of the screen.

A thinner TV has the advantage of appearing more elegant and will also mean that the TV will not stick out as much when mounted on a wall.

Read more Read less | Edit
More Shops Are Selling it
A greater number of stores increases the price competition amongst retailers for this TV and also increases the chances of the product remaining in stock.
Cheaper to Run by £19 Over Five Years
The Sony KDL-40WD653 only costs £65 to run over five years however the Hisense H40M3300 costs £84 to run (30% more).
Read more Read less
Superior Energy Efficiency Rating
The energy efficiency rating of the Sony KDL-40WD653 is "A+", whereas the rating of the Hisense H40M3300 is "A".

Reviews & Awards

Average Expert Rating

Hisense H40M3300 Sony KDL-40WD653
Best
5 stars
0 reviews
4 stars
2 reviews
3 stars
0 reviews
2 stars
0 reviews
1 star
0 reviews
No reviews found

Average User Rating

The Hisense H40M3300 has better user reviews than the Sony KDL-40WD653. The average user reviews score for the Hisense H40M3300 is 86% based on 330 reviews, where as the average score for the Sony KDL-40WD653 is 69% based on 41 reviews.
Hisense H40M3300 Sony KDL-40WD653
Best
5 stars
216 reviews
4 stars
64 reviews
3 stars
9 reviews
2 stars
19 reviews
1 star
22 reviews
5 stars
18 reviews
4 stars
3 reviews
3 stars
7 reviews
2 stars
6 reviews
1 star
7 reviews

Average Brand Rating

Hisense has a better average brand rating than Sony. The average brand rating for Hisense is 84.64% based on 2,924 reviews, where as the average brand rating for Sony is 67.49% based on 5,078 reviews.
Hisense H40M3300 Sony KDL-40WD653
Hisense

85

85

Based on 2,924 reviews
Sony

67

67

Based on 5,078 reviews

Date Released

Hisense H40M3300 Sony KDL-40WD653
20 months old Best 24 months old

What are They Best Used For

Watching Films

When ranking TVs for their suitability to display films, we’ve concentrated on several key attributes. These include contrast ratio and local dimming, which allow the dark colours on the screen to look deeper and richer - helpful for nighttime scenes. Also the screen resolution plays a part - 4K and higher resolutions mean that the image will be clearer and more detailed. Finally the size of the screen is also important - explosions and big dramatic reveals are so much more effective when you don’t have to squint to see the screen!

Compare the best TVs for film.

Watching Sport

When ranking TVs for sport, we’ve concentrated primarily on the most important attributes. First off, we concentrate on the ‘motion interpolation frequency’. This is important for fast-moving spots, since it reduces the amount of blurring on screen. We also take the size of the screen into account - sports matches are far more immersive when viewed on a giant screen! Finally, we look at display brightness and display resolution, so that the games always appear as fully-detailed and bright.

Compare the best TVs for sport.

Playing Games

When ranking TVs for games, we’ve concentrated on a number of key attributes: primarily ‘motion interpolation frequency’ and ‘high refresh rate’. Both connect to the quality of the image coming from the games console to the TV - both reduce instances of blurring caused by fast moving objects on the screen, and allow the image to appear more detailed and cleaner.

Compare the best TVs for gaming.

Key Features

Thickness

The thickness of a TV measured from the back of the TV to the front of the TV. Curved TVs will have quite a big depth as this dimension is measured from the back of the centre of the screen to the front of the edges of the screen.

A thinner TV has the advantage of appearing more elegant and will also mean that the TV will not stick out as much when mounted on a wall.

Energy Efficiency

Energy Efficiency Class

Hisense H40M3300 Sony KDL-40WD653

Running Costs Over 5 Years

TV running costs calculated based on an average of 5 hours of use per day. The running cost comprises the electricity cost when using the TV and the electricity standby cost. Compare all energy saving TVs.

Environmental Impact

We have calculated the amount of CO2 that will be generated by running each of these TVs for 5 years. We have then converted that into the number of tree seedlings that you would need to plant and grow for 10 years in order to offset that amount of CO2.
Hisense H40M3300
Hisense
H40M3300
11 trees 0.42 tonnes CO2
Sony KDL-40WD653
Sony
KDL-40WD653
8 trees 0.32 tonnes CO2 (Best)

Review Analysis

Price

Reviewers thought the Sony KDL-40WD653 price was excellent, and thought the Hisense H40M3300 price was very good.
Hisense H40M3300 Sony KDL-40WD653
  • At the price point excellent value recommended…
    Amazon Customer - September 2016
  • For the price bargain of the year…
    Phil Higgins - August 2016
  • Great picture easy to use menu good price…
    Amazon Customer - December 2016
  • This is not cheap enough to justify the weak performance…
    Amazon Customer - December 2016
  • The difference wouldn't be much and limited value for that extra investment…
    Buzz25 - October 2016
  • It is very good value for money…
    Brushman - December 2016
  • If you are tight on budget…
    Buzz25 - October 2016
  • Price wise it was OK…
    Amazon Customer - December 2016
  • A dreadful user manual does not help - it is one page with hardly anything in it! Good value for the price…
    John E. - September 2016
  • Amazing product for great price…
    MR - November 2016
  • Great value for money…
    Mrs J Redman - August 2016
  • Prime bargain at £329…
    Harry Richardson - July 2016
  • Ease of Use

    Reviewers of the Sony KDL-40WD653 thought the ease of use was excellent, and thought the Hisense H40M3300 ease of use was very good.
    Hisense H40M3300 Sony KDL-40WD653
  • Great picture easy to use menu good price…
    Amazon Customer - December 2016
  • Easy to use…
    Amazon Customer - June 2016
  • Very impressed with picture quality and ease of use…
    Kenneth Barton - June 2016
  • Nice and simple to use…
    Pete - September 2016
  • The pre made settings are terrible in my opinion…
    Jas - July 2016
  • It's worth it in the long run) and when you have found the best picture settings for you, remember to store that setting…
    Bemahler - September 2016
  • Excellent value for money very easy to use…
    Thassos 332 - November 2016
  • Less than a minute to setup…
    Thassos 332 - November 2016
  • It will be better when the settings are tweaked…
    Pete - September 2016
  • Fasten the feet on with the screws provided (a bit fiddly) and plug it in and the set up wizard is intuitive…
    Pete - September 2016
  • Easy to set up…
    BK - July 2016
  • Very easy to set up…
    Mrs J Redman - August 2016
  • The remote is clear and easy to use - nothing too taxing…
    Margey - August 2016
  • Not fantastically brilliant, however they are clear enough (you should play with the sound settings a little to fine tune…
    Gwyndaf - July 2016
  • Sound Quality

    Reviewers of the Hisense H40M3300 thought the sound quality was excellent, and thought the Sony KDL-40WD653 sound quality was good.
    Hisense H40M3300 Sony KDL-40WD653
  • Sound is more then enough…
    MR - November 2016
  • Good picture, good sound…
    John E. - September 2016
  • Amazing value, great quality, excellent speakers ' Slow software…
    Mr. R. Lewis - September 2016
  • Picture and sound quality is great…
    Gerry - August 2016
  • The picture quality is really good and the sound effect very clear…
    Jay - September 2016
  • Great price and sounds good overall…
    Jenko - November 2016
  • Picture excellent, sound very good…
    Chalky. - November 2016
  • The sound isn't amazing…
    CJ - September 2016
  • Picture is sharp and clear sound is very good…
    Dave - September 2016
  • Excellent sound quality…
    T - October 2016
  • Picture and sound both so much better…
    BK - July 2016
  • It was like the speakers were in tin cans there was quite…
    Willywilson - April 2016
  • Sound was also much improved with sharper notes…
    B. Bello - March 2016
  • The sound is awful…
  • The picture is good and the sound is fine.
    Margey - August 2016
  • Good sound needs lots of space…
    Gwyndaf - July 2016
  • Picture is crystal clear and the sound is excellent…
    Mr. Bussey - July 2016
  • The sound is also good…
    Greek Geeza - July 2016
  • Clarity is lost and the sound is bad…
    Blanc sanglier - July 2016
  • Product Quality

    People thought the product quality of both the Hisense H40M3300 and the Sony KDL-40WD653 was very good.
    Hisense H40M3300 Sony KDL-40WD653
  • Never really had a problem with picture quality…
    M. Hardie - November 2016
  • Great quality!
    Nick - November 2016
  • Fantastic quality…
    Nellie - November 2016
  • Image quality is very good…
    Neutrino - July 2016
  • Picture quality is excellent, from any angle as well…
    Robert K - September 2016
  • Very impressed with picture quality and ease of use…
    Kenneth Barton - June 2016
  • Not perfect quality image…
    Amazon Customer - July 2016
  • The picture quality is exceptional…
    R. W. Evans - November 2016
  • Image quality is very good, price is unbeatable…
    Amazon Customer - November 2016
  • The picture quality on this one is poor…
    Kaka7 - September 2016
  • Great picture quality !
    Amazon Customer - August 2016
  • The picture quality is quite amazing though, so that makes up for its weaknesses…
    Matyas Buczko - July 2016
  • The picture quality is fantastic and seems great for gaming too…
    Mr D C Higdon - August 2016
  • Picture Quality

    For both the Sony KDL-40WD653 and the Hisense H40M3300 reviewers thought the picture quality was very good.
    Hisense H40M3300 Sony KDL-40WD653
  • Never really had a problem with picture quality…
    M. Hardie - November 2016
  • Solid 60 fps graphics zero tearing or ghosting…
    Peter Welsh - November 2016
  • Image quality is very good…
    Neutrino - July 2016
  • Picture quality is excellent, from any angle as well…
    Robert K - September 2016
  • Very impressed with picture quality and ease of use…
    Kenneth Barton - June 2016
  • Vivid colours with very black blacks…
    Amazon Customer - July 2016
  • Amazing! Colours are bright…
    Amazon Customer - July 2016
  • There are no motion smoothing features that create ghosting on the display (horrible during sports), just a sight to admire…
    Tommy P 23 - August 2016
  • The picture quality is exceptional…
    R. W. Evans - November 2016
  • The lighter colors are good, how they are supposed to be…
    Amazon Customer - September 2016
  • Great picture quality !
    Amazon Customer - August 2016
  • The colours are rich…
    Gwyndaf - July 2016
  • The picture quality is quite amazing though, so that makes up for its weaknesses…
    Matyas Buczko - July 2016
  • The picture quality is fantastic and seems great for gaming too…
    Mr D C Higdon - August 2016
  • Specification

     
     
     
    Display Hisense H40M3300 Sony KDL-40WD653
    Display Diagonal 40" 40"
    HD Type
    4K
     4K
    4K
     4K
    High Frequency Rate 200Hz
    BEST
    Display Resolution
    3840 x 2160 (4K)
     3840 x 2160 (4K)
    3840 x 2160 (4K)
     3840 x 2160 (4K)
    Motion Interpolation Frequency 800Hz
    BEST
    200Hz
    Comb Filter
    1
     1
    1
     1
    Display Brightness
    Horizontal Viewing Angle Unknown - Click to provide data 178°
    Supported Video Mode
    1080i 1080p
    720i 720p
    576i 576p
     1080i
     1080p
     720i
     720p
     576i
     576p
    1080i 1080p
    720i 720p
    576i 576p
     1080i
     1080p
     720i
     720p
     576i
     576p
    Colour Depth Unknown - Click to provide data
    Display Technology
    LED
     LED
    LED
     LED
    Screen Format Adjustments
    Zoom
     Zoom
    Zoom
     Zoom
    Display Diagonal (metric) 102cm
    BEST
    101.6cm
    Supported Graphics Resolutions
    1920 x 1080 (HD 1080) 1920 x 1080
     1920 x 1080 (HD 1080)
     1920 x 1080
    1920 x 1080 (HD 1080) 1920 x 1080
     1920 x 1080 (HD 1080)
     1920 x 1080
    Vertical Viewing Angle Unknown - Click to provide data 178°
     
     
     
    Audio Hisense H40M3300 Sony KDL-40WD653
    RMS Rated Power 14W
    BEST
    10W
    Loudspeaker 2 2
    Audio System Unknown - Click to provide data
    Sound Modes
    Standard Music
    Movie Sports
    Game
     Standard
     Music
     Movie
     Sports
     Game
    Standard Music
    Movie Sports
    Game
     Standard
     Music
     Movie
     Sports
     Game
    Speaker 2 2
     
     
     
    Smart TV Hisense H40M3300 Sony KDL-40WD653
    Video App
    Netflix YouTube
     Netflix
     YouTube
    Netflix YouTube
     Netflix
     YouTube
    User Memory Unknown - Click to provide data 4GB
    App Store Unknown - Click to provide data
     
     
     
    Other Features Hisense H40M3300 Sony KDL-40WD653
    Sound Enhancement Technology Unknown - Click to provide data
    Multimedia Unknown - Click to provide data
    Speakers Unknown - Click to provide data
    Picture Enhancement Unknown - Click to provide data
    DVB Unknown - Click to provide data
    Smart TV Applications Unknown - Click to provide data
    Packaging Content Unknown - Click to provide data
    Stand Width Unknown - Click to provide data 631mm
    HDMI in Unknown - Click to provide data 2
     
     
     
    Design Hisense H40M3300 Sony KDL-40WD653
    Peak Luminance Ratio Unknown - Click to provide data 70%
    Year of Production Unknown - Click to provide data
     
     
     
    Power Hisense H40M3300 Sony KDL-40WD653
    Energy Efficiency Class
    A+
     A+
    A+
     A+
    Power Consumption (typical) 63W 48W
    BEST
    Power Consumption (standby) 0.5W 0.5W
    Annual Energy Consumption 92kWh 70kWh
    BEST
    Maximum Power Consumption Unknown - Click to provide data 59.4W
     
     
     
    Certificates Hisense H40M3300 Sony KDL-40WD653
    Certification Unknown - Click to provide data
     
     
     
    TV Tuner Hisense H40M3300 Sony KDL-40WD653
    Tuner Type
    Analog
     Analog
    Analog
     Analog
    Supported TV Bands
    UHF VHF
     UHF
     VHF
    UHF VHF
     UHF
     VHF
    Tuner 2tuner(s)
    BEST
    1tuner(s)
     
     
     
    Performance Hisense H40M3300 Sony KDL-40WD653
    Optical Disc Player Type
    Not included
     Not included
    Not included
     Not included
    Network Streaming Service
    YouTube
     YouTube
    YouTube
     YouTube
    Video Formats Supported
    MP4 AVI
    FLV MOV
    MPEG MKV
    VOB TS
    WEBM H.265
    HEVC
     MP4
     AVI
     FLV
     MOV
     MPEG
     MKV
     VOB
     TS
     WEBM
     H.265
     HEVC
    MP4 AVI
    FLV MOV
    MPEG MKV
    VOB TS
    WEBM H.265
    HEVC
     MP4
     AVI
     FLV
     MOV
     MPEG
     MKV
     VOB
     TS
     WEBM
     H.265
     HEVC
    Audio Formats Supported
    FLAC MP2
    MP3 MP4
    WMA
     FLAC
     MP2
     MP3
     MP4
     WMA
    FLAC MP2
    MP3 MP4
    WMA
     FLAC
     MP2
     MP3
     MP4
     WMA
    Image Formats Supported
    JPG PNG
    GIF BMP
    MPO WEBP
    PNS
     JPG
     PNG
     GIF
     BMP
     MPO
     WEBP
     PNS
    JPG PNG
    GIF BMP
    MPO WEBP
    PNS
     JPG
     PNG
     GIF
     BMP
     MPO
     WEBP
     PNS
    Teletext 899 Pages Unknown - Click to provide data
    Google Application
    YouTube
     YouTube
    YouTube
     YouTube
     
     
     
    Packaging Content Hisense H40M3300 Sony KDL-40WD653
    Battery Type Unknown - Click to provide data
    Remote Control Type Unknown - Click to provide data
    Cables Included
    AC
     AC
    AC
     AC
     
     
     
    Management Features Hisense H40M3300 Sony KDL-40WD653
    Smart Modes
    Custom Graphics
    Vivid Cinema
    Game Standard
    Sports Photo
     Custom
     Graphics
     Vivid
     Cinema
     Game
     Standard
     Sports
     Photo
    Custom Graphics
    Vivid Cinema
    Game Standard
    Sports Photo
     Custom
     Graphics
     Vivid
     Cinema
     Game
     Standard
     Sports
     Photo
    Number of OSD Languages 17 30
    BEST
     
     
     
    Weight & Dimensions Hisense H40M3300 Sony KDL-40WD653
    Thickness 87mm 66mm
    BEST
    Weight 8.4kg 7.7kg
    BEST
    Package Dimensions (WxDxH) Unknown - Click to provide data
    Weight With Stand Unknown - Click to provide data 8.1kg
    Depth (with Stand) 218mm 212mm
    BEST
    Height (with Stand) 581mm 589mm
    Width (with Stand) 917mm
    BEST
    924mm
    Height 537mm 549mm
    Width 917mm 924mm
     
     
     
    Ports & Interfaces Hisense H40M3300 Sony KDL-40WD653
    Headphone Outputs 1 1
    Ethernet LAN (RJ-45) Port 1 1
    RF Port Unknown - Click to provide data 1
    SCART Port 1 1
    Digital Audio Optical Out Unknown - Click to provide data 1
    Composite Video in 1 Unknown - Click to provide data
    Component Video (YPbPr/YCbCr) in 1 Unknown - Click to provide data
    USB 2.0 Port 2 2
    HDMI Version
    1.4
     1.4
    1.4
     1.4
    HDMI Port 4
    BEST
    2
    CardBus PCMCIA Slot Unknown - Click to provide data 1
    Audio (L,R) in 1 1
    USB 3.0 Type-A Port 1 Unknown - Click to provide data
     
     
     
    Packaging Data Hisense H40M3300 Sony KDL-40WD653
    Package Weight 11kg Unknown - Click to provide data
    Package Height 644mm
    BEST
    662mm
    Package Width 1,025mm 1,017mm
    BEST

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    £9 Cheaper
    User reviews
    are hugely
    better
    £3.84 cheaper
    to run
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    VS
    Philips 42PFT6309
    Philips
    42PFT6309
    £349.99
    £9 Cheaper
    Hugely better
    user reviews
    £20.52 cheaper
    to run
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    Cheaper to run by £39 over five years
    Superior energy efficiency rating
    A lot thinner
    VS
    Cello C43ANSMT
    Cello
    C43ANSMT
    £349.99
    £9 Cheaper
    Better brand
    Larger display
    diagonal
    3D
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    Significantly faster motion interpolation frequency
    Energy efficiency rating is higher
    £31 cheaper to run over five years
    34% thinner
    Internet TV
    Digital Living Network Alliance (DLNA) certified
    Wi-Fi
    Ethernet port
    Wi-Fi Direct
    VS
    Samsung UE49K5100
    Samsung
    UE49K5100
    £349.00
    £10 Cheaper
    Better brand
    Significantly
    better user
    reviews
    50% higher RMS
    rated power
    Larger display
    diagonal
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    VS
    Samsung UE43J5500
    Samsung
    UE43J5500
    £359.00
    Same Price
    Considerably
    better user
    reviews
    Cheaper to run
    by £0.33
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    £4 cheaper to run over five years
    Internet TV
    Local dimming
    Wi-Fi
    Ethernet port
    Wi-Fi Direct
    VS
    Samsung UE48J5100
    Samsung
    UE48J5100
    £369.00
    Better brand
    Considerably
    better user
    reviews
    Higher RMS
    rated power
    17% larger
    display
    diagonal
    2% thinner
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    15mm thinner
    VS
    LG 43UJ635V
    LG
    43UJ635V
    £349.00
    £10 Cheaper
    Better brand
    Significantly
    better user
    reviews
    Better for
    watching films
    50% higher RMS
    rated power
    Better for
    watching sport
    3" larger
    display
    diagonal
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    Faster motion interpolation frequency
    27% cheaper to run over five years
    VS
    Logik L49UE17
    Logik
    L49UE17
    £349.00
    £10 Cheaper
    Better brand
    50% higher RMS
    rated power
    9" larger
    display
    diagonal
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    22% thinner
    VS
    LG 43LJ624V
    LG
    43LJ624V
    £369.98
    Better brand
    A lot higher
    RMS rated power
    7% larger
    display
    diagonal
    £0 cheaper to
    run over five
    years
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    Better brand
    Slightly larger display diagonal
    Wi-Fi
    Ethernet port
    VS
    Hisense H39N2110S
    Hisense
    H39N2110S
    £375.75
    Higher RMS
    rated power
    Cheaper to run
    by £2 over
    five years
    PC in (D-Sub)
    port
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    Hugely faster motion interpolation frequency
    Energy efficiency rating is better
    5% cheaper to run over five years
    VS
    Samsung UE40K5510
    Samsung
    UE40K5510
    £379.00
    Better brand
    Considerably
    better user
    reviews
    Higher RMS
    rated power
    10.9mm thinner
    Bluetooth
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    75% faster motion interpolation frequency
    VS
    Sony KDL40RE453
    Sony
    KDL40RE453
    £379.00
    Faster high
    frequency rate
    5% cheaper to
    run
    Sony KDL-40WD653
    Sony
    KDL-40WD653
    £359.00
    £3 cheaper to run over five years
    2.2mm thinner
    Internet TV
    Digital Living Network Alliance (DLNA) certified
    Wi-Fi
    VS
    Philips 49PFT4132
    Philips
    49PFT4132
    £354.57
    £4 Cheaper
    Better brand
    Higher RMS
    rated power
    19% larger
    display
    diagonal
    DVI port
    Hisense H40M3300
    Hisense
    H40M3300
    £349.99
    Energy efficiency rating is better
    8" larger display diagonal
    VS
    Samsung UE32K5600
    Samsung
    UE32K5600
    £220.00
    £130 Cheaper
    Better brand
    Expert reviews
    are better
    £33.70 cheaper
    to run
    Significantly
    thinner
    Higher energy
    efficiency
    rating
    6W higher RMS
    rated power
    Hisense H40M3300
    Hisense
    H40M3300
    £349.99
    20% larger display diagonal
    VS
    LG 32LF650V
    LG
    32LF650V
    £299.99
    £50 Cheaper
    Better user
    reviews
    £31.94 cheaper
    to run
    Thinner
    Energy
    efficiency
    rating is
    higher
    30% higher RMS
    rated power
    100Hz faster
    motion
    interpolation
    frequency